Social Media Libraries for Social Business Development

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Green Screen: Librarian/Technologist Matt Theobald  

Image © Betsey Merkel

Social media knowledge archives aid in the development of social business.

Interviews and conversations inform strategic thinking in business communities to build stronger, more resilient social networks. 

I've listed several methods below to help you understand how to publish community intelligence to strengthen creativity, engagement, and collaboration.

#1) The I-Open Civic Wisdom library is a digital archive of entrepreneurial interviews and conversations. The library has approximately 10,000 minutes of trans-industry knowledge, discovery and innovation.

iopen on livestream.com. Broadcast Live Free

 

#2) Interviews help us listen and learn from one another more effectively. Interviews explore the tacit knowledge residing in each of us, describe unperceived industry networks, and identify emergent innovation opportunities. 

I-Open Interview Questions

 

#3) The I-Open Broadcast Inventory (below) lists archive files with brief descriptions about each interview or conversation.

I-Open Broadcast Inventory

 

#4) Transcription collections of interviews and conversations of business leaders are a resource to organization, government, and foundation decision making in fast-changing markets.

I've published a transcription library at I-Open on Scribd. One conversation, The Changing Landscape of Public Advocacy: Citizen-Community Priorities and Web 2.0 is a rich source of business insights.

Midtown Brews 10-02-08 "The Changing Landscape of Public Advocacy: Citizen-Community Priorities and Web 2.0...  

Open, guided conversations can locate where public investment may be best suited, where emerging industry opportunities reside, and often identify people willing to work together on project solutions.

 Interviews, conversations, transcriptions, and inventories are all methods of organizing community intelligence and improving knowledge sharing to generate efficient communications to support social business. 

How To Build Research-Industry Networks To Advance Business Development

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COINs 2010 Opening Conversation

Image © Alice Merkel on Flickr

How To Build Research-Industry Networks with Conversations, Communications, and Collaboration

 Written by Betsey Merkel

Research-industry networks develop knowledge in research and business for collaboration and capacity building. The COINs 2010 Conference is an example of how to build this type of strategic engagement for competitive network advantage, or business development.

As a co-sponsor of the COINs 2010 Conference, I-Open worked in collaboration with the Savannah College of Art & Design (SCAD), MIT's Center for Collective Intelligence, and Wayne State University College of Engineering Department of Industrial and Systems Engineering, in Savannah, GA USA.

This second international and highly interactive program presented training, workshops, paper presentations, and keynote conversations of research and industry leaders focused on aspects of the emerging Science of Collaboration. 

As a result of the committee's support, we were able to dedicate a six-month pre-conference period to share specialized communications and develop on-line  community.

Broadcast Conversations

I-Open introduced the concept of broadcast interviews and conference conversations to the COINs steering committee to strengthen programming and develop conference experience.  

We chose Livestream as our provider, having worked the toolset to broadcast Northeast Ohio conversations since 2006. Livestream offers a sophisticated  library widget (shown below) which is easily copied to blogs and websites.

 Within less than 30 days of uploading content to the COINs Conference channel, archive broadcast programming had attracted nearly 100,000 viewer minutes.

Technology tools, like the Livestream widget, enable sharing knowledge at levels appropriate to the development of networked collaborative communities.

What the Livestream Channel looks like when embedded: 

Communications

Frameworks are a good first step to organize strategic communications in environments that are otherwise information complex.  

Frameworks establish community values, roles and relationships. They serve as a high-level perspective on categories of investment, and offer starting points to community engagement.

The Swarm Creativity Framework was designed to loosely guide the organization of knowledge shared by the COINs 2010 conference community in support of the emerging Science of Collaboration.

 The Swarm Creativity Framework is a heuristic model of investment based on categories of knowledge  important to strengthen the discipline, Swarm Creativity.  Categories are associated here for the purpose of generating creative economies, of which collaboration is an integral capacity.

The Framework is featured in the COINs 2010 Conference Instructions document below and is a transfer of the Innovation Framework, a successful model of investment in Open Source Economic Development.   COINs 2010 Conference Instructions

In addition to what we share, how we share information is important.  

Contextual transmedia communications distributes information across dedicated social media infrastructure. Each platform has it's own thematic community, interests and preferred multimedia.

The publishing process used to engage with the tools, leverages values-based storytelling. This influences strategic thinking and social behavoirs of the 'meta' community.

The map shown below visualizes how information was shared to attract and connect COINs 2010 online community.

Collaboration

Collaborative workspaces develop community by sharing communications, connecting resources, increasing transparency, and organizing project work.  

Workspaces sustain and amplify conversations between meet ups so project development can continue. 

The Swarm Creativity workspace sponsored by I-Open for conference collaborators, is shown below.

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In Summary

The development of research-industry networks is paramount to engage locally based, globally connected economies for competitive regional advantage.

Further, investment in the strategic orchestration and management of dedicated process to support creative approaches to knowledge sharing is critical. This, coupled with data management, content marketing, and continuous technology innovation cultivate collective intelligence.

The COINs 2010 Conference offers a tested, comprehensive and sophisticated example of how research-industry conversations, communications and collaboration access the innovation capacity of community.

Working this way, universities and colleges can act in partnership with business and government, each occupying a unique leadership position within a larger, collaborative initiative.

My highest praise goes to the COINs Steering Committee, academic leaders from Massachusetts Institute of Technology's Center for Collective Intelligence, Savannah College of Art & Design, and Wayne State University's College of Engineering, who despite unknown outcomes, supported and adopted these creative ideas early in conference planning.

 

 

How to Create Your Social Media Knowledge Portrait

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Window Glass

Images © Alice Merkel on Flickr

Social business requires an integration of all we know to advance our conversations and meaningfully connect to both traditional and non-traditional employment opportunities.

The creation of a social media knowledge portrait begins by recognizing all aspects of value: traditional work experiences, skills training, formal education, human passion, and emerging interests. 

A social media knowledge portrait is a method of organizing human knowledge and intelligence to:  

  • Generate a unique entrepreneurial knowledge base;
  • Increase serendipity and connect to unforeseen opportunities;
  • Diversify strategic pathways for sharing and collaboration;
  • Inventory knowledge, expertise, skills and interest; and
  • Connect knowledge investments to education, economic and workforce development.

The paper below begins to outline how you can connect what you know to project opportunities in complex environments.

How to Create a Social Media Knowledge Portrait

Meaning Matrix

Meaning_matrix_ex

Because of the vastness of the Web, it’s important to organize what we know to empower both entrepreneurs and audiences to go beyond random information sharing.

Every entrepreneur is essentially a unique knowledge database. Sharing knowledge in face-to-face and online conversations engages authentic audiences and over time, entrepreneurs begin to fully understand their value and relevance to social business.

Each “intersection” provides a new knowledge area for conversation, article topics, presentations, and potential customer service innovation.

By designing customized content, an entrepreneur can expand social relevance, target strategic resources and capabilities, and generate a breadth of connectivity to catalyze social business opportunities.

The Meaning Matrix is a first step to customize what you know by putting valuable experiences to work, and continuing to leverage educated knowledge and skills training in new ways.

 

 

Expanding Skills

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Social business requires an integration of all we know to advance our conversations and meaningfully connect to both traditional and non-traditional employment opportunities.

The creation of a social media knowledge portrait begins by recognizing traditional work experiences, skills training, formal education, human passion, and emerging interests. Hobbies once unrelated, now become employable attributes.

 

Categories of Commitment

Categories_of_commitment

Traditional workforce development actualized one career, one talent, or one skill.

But in today’s dynamic workplace, entrepreneurs must hone a diverse skill set, continuously cultivate complex connectivity, and adopt social behaviors focused on giving, attribution and reciprocity.

The Categories of Commitment Map (above) offers a fuller, more appreciative range of talents to attract like-minded entrepreneurs, broaden connectivity to resources and capabilities, and widen possible starting points for conversations focused on collaboration.

 

A Guide for Entrepreneurs Engaging in Social Business

“Economic Development is in everything today.”

– Tom McCarthy, teacher, lawyer, Economic Development professional, and technology entrepreneur. New York, USA.

Social business requires an integration of all we know to advance our conversations and meaningfully connect to both traditional and non-traditional employment opportunities.

The creation of a social media knowledge portrait combines traditional work experiences, skills training, formal education, human passion and interest.

Contextual Transmedia Communication is a method of organizing human knowledge and intelligence in Open Source Economic Development to,

  • Build social business value by empowering others;
  • Connect investments to education, economic and workforce development;  
  • Construct strategic pathways for sharing and collaboration;  
  • Generate a unique knowledge base; and,
  • Inventory knowledge, expertise, skills and interest.
CTC is an appreciative process of integrating the creative passion and technical skills of an entrepreneur to curate knowledge for publishing.

This document also includes a Meaning Matrix, the first step to customize what you know, put valuable experiences to work, and leverage education and skills training to power integral knowledge for innovation.

Learn the wisdom of civic leaders across these I-Open communities: 

Copyright 2011 Betsey Merkel and I-Open. Creative Commons 3.0 Attribution-Noncommercial-No Derivative Works. Institute for Open Economic Networks (I-Open) 2563 Kingston Road Cleveland OH 44118 Phone: 216-220-0172 Web: http://i-open.posterous.com/

How To Share Your I-Open Interview

I-Open interviews gather information through the lens of the Innovation Framework, a heuristic map for thinking and doing in Open Source Economic Development.

This document offers starting points to share your interview information with your networks.

You can learn more about industry innovation by listening to I-Open interviews and conversations and reading transcriptions on Scribd.

Copyright 2011 Creative Commons Attribution-ShareAlike 3.0 Unported License Betsey Merkel.

COINs 2010 Conference Instructions

COINs 2010 Conference Instructions 

Translations available at: http://tiny.cc/ljhqt  

The Swarm Creativity Framework is a guide to help entrepreneurs, scientists and business leaders successfully navigate a shift in mindset from scarcity to abundance.

Swarm creativity is a discipline driven by the laws of natural systems, and is designed to catalyze individual creativity, communication and collaboration, ultimately leading to flourishing cultures of innovation.

Swarm Creativity powered the COINs 2010 community and with it the Science of Collaboration. Researchers and industry leaders shared insights and innovations in health care, design, the creative industries, engineering and technology.

I-Open interviews and conversations support community collective intelligence to solve the social, economic and environmental challenges of the world.

Copyright 2010 Betsey Merkel. Creative Commons 3.0 Attribution-Noncommercial-No Derivative Works.